Promoting trade in ornamental plant products is Plantarium's most important mission. This is more important now than ever, as many companies are in dire straits due to the developments surrounding COVID-19. The virus is taking its toll in both the personal and business spheres. One thing is certain: there will be a period of recovery once the crisis is over. Plantarium is now focusing mainly on accelerating recovery.
In an effort to continue this excellent collaboration, Plantarium and GROEN-Direkt are bringing together all of the growers on the exhibition floor, thus enhancing the visitors' overall picture of all the diversity and quality that is available. Because of the layout of the location, with its central entrance and entrance hall, it will need to be divided into two sections, so that the Plantarium section can be visited for 3 days and the GROEN-Direkt section for 2 days.
Plantarium introduces Greenspiration as the new theme for the next edition of the trade fair. This marks the start of a new path, which is designed to emphasise the original core values of the trade fair - the ultimate platform for growers - and to attract more visitors and participants.
Plantarium will present its newly charted course at IPM Essen (28-31 January). In the Bizz Holland pavilion (8A06-8), visitors and participants will discover what this formula can offer them. Plantarium will also being looking ahead to the themes of the upcoming edition on 26, 27 and 28 Augustus 2020.